The impact of technological change on newspapers.

The impact of technological change on newspapers

In the picture above you can see that the guardian have used the subscription way to make some profit while having the paper copy as well. The guardian have realised that it is more accessible and easier to get news online and have followed this. Instead of using adverts they have used subscriptions which is a better way of making money but not as easy as adverts because not everyone wants to subscribe. In the picture above they have some what advertised their own thing as this popped up at the bottom of the screen when i went on to the Guardian page, which helps them to notify the viewers that they don't want people to have to pay to read their news but they would appreciate it if they did as it helps to run the guardian.